Cotton Canvas Market - Forecast(2023 - 2028)

Cotton Canvas Market Overview

cotton canvas market size is estimated to reach US$4.5 billion by 2027 after growing at a CAGR of 5.5% during 2022-2027. Cotton canvas is a plain woven fabric made up of cotton. It has tight weave and diagonal weave. It is primarily known for being sturdy, durable and flexible. These characteristics makes it great for outdoor fabric applications. Canvas blended from nylon makes it heavy duty suitable for outdoor camping, bags and covers. It is affordable than cotton canvas. Polyester canvas is more versatile and durable than cotton canvas. It is multipurpose and also a water resistant. It is efficient and cheaper than cotton canvas. Industrial canvas is made from polyvinyl chloride. Both side coating from polyvinyl chloride provides additional water proofing by making it highly durable. Polyvinyl chloride coated canvas bags serve great in cold weather in place of traditional leather bags.

COVID-19 Impact

Many of the industries across the globe have faced several challenges due to the COVID-19 pandemic. The industries such as textile, footwear, automotive, and construction including many others have experienced pitfalls. Many projects in such industries have been halted due to an interrupted supply chain and employee shortages due to quarantines. Also, the production and demand in cotton canvas industry has declined due to an interrupted supply chain and cessation in transportation of raw materials. Moreover, there was a sharp decrease in the production of textile and footwear due to factory shut down. Thus, the global pause in industrial production and distribution, the demand and consumption of cotton canvas has hampered to an extent in several industries. 

Report Coverage

The “Cotton Canvas Market Report – Forecast (2022-2027)”, by IndustryARC, covers an in-depth analysis of the following segments of the cotton canvas industry.

By Type: Greige, Dyed, Printed, and Others
By Product Type: Cotton Duck Canvas and Cotton Plain Canvas
By Application: Tents, Bags, Shoes, Paintings, Backdrop, Boat Covers, Coverings, and Others
By End Use Industry: Footwear, Automotive (Passenger Vehicle and Commercial Vehicle), Military, Construction (Residential, Commercial and Industrial), Textile, Furniture, Leisure Industry (Camping Tents, Scout Tents, Frame Tents and Trailer Tents), Agriculture, and Others 
By Geography: North America (USA, Canada, and Mexico), Europe (UK, Germany, France, Italy, Netherlands, Spain, Russia, Belgium, and Rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia and New Zealand, Indonesia, Taiwan, Malaysia, and Rest of APAC), and South America (Brazil, Argentina, Colombia, Chile, and Rest of South America), and Rest of the World (Middle East and Africa)

Key Takeaways

• Asia Pacific is the fastest growing region in the cotton canvas market. This growth is mainly attributed to the favorable climatic conditions and the increased demand of the cotton products.
• Textile and footwear are expected to be the significant industries owing to the surge in demand for cotton canvas in these industries.
• Cotton canvas plays an important role in several applications especially in the shoes, covers and bags which are expected to provide significant growth opportunity for the global market.

Figure: Asia Pacific Cotton Canvas Market Revenue, 2021-2027 (US$ Billion)

Cotton Canvas Market Segment Analysis – By Product Type

The cotton duck canvas segment held the largest cotton canvas market share in 2021 and it is expected to grow with a CAGR of around 6.0% during the forecast period. Duck cloth is a plain-woven canvas fabric that is similar to canvas. It has a much greater thread count and often thinner threads than regular canvas. This gives the fabric a smoother feel on both sides. Duck is almost entirely made of cotton. It is primarily used in textile industry. According to World Trade Organization (WTO), global textile exports in 2020 have reached US$353 billion. China, India and the European Union (EU) are world’s three largest textile exporters. In 2020, together, these top three are accounting for 65.8% of the world’s textile exports in 2020. Thus, increasing demand of cotton in textile industry driving the growth of cotton canvas market.

Cotton Canvas Market Segment Analysis – By End-Use Industry

The footwear segment held the largest cotton canvas market share in 2021, with a share of over 22%. The cotton canvas is extensively used in footwear industry. It is durable and suitable for all kinds of weather. Unlike leather footwear it is lightweight and flexible. Footwear made up of cotton canvas are wrinkle free and, hence, do not loose shape easily. It also requires less maintenance and easy to clean. According to Invest India, by 2024, footwear industry in India is expected to reach US$15.5 billion. India is the 2^nd largest producer of footwear in world. Indian Government has permitted 100% FDI in footwear sector. Thus, surge in demand of cotton canvas in footwear industry is boosting the global market.

Cotton Canvas Market Segment Analysis – By Geography

Asia Pacific is the leading region accounted for the largest share in the cotton canvas market in 2021 and held nearly 36% of market share. India and China are dominating countries in Asia Pacific in cotton production. According to Atlas Big, India produces roughly 6,188,000 tons of cotton each year, making it the world's largest producer. The climate in India is ideal for cotton production, particularly in the north India. Cotton production in China is estimated to be 6,178,318 tons per year. Increasing population is, also, contributing in rising demand for cotton canvas in Asia. Thus, the growth in production and surge in demand for cotton canvas, in turn boosts the market growth.

Cotton Canvas Market – Drivers

Least expensive raw material of textile industry

Both linen and cotton canvas are made up of natural fibers but cotton canvas is least expensive. Also, it is widely grown worldwide. Cotton can be used to manufacture almost any form of garment, although it is most typically seen in t-shirts, either alone or in combination with other fibers. Cotton is also the most commonly used fabric in textiles and apparel. Cotton is more adaptable than linen since it can be turned into a variety of fabrics and is a little more durable. Because of how easily linen wrinkles and snags, it is rarely used for clothing. According to World Trade Organization (WTO), textile import by developed economies such as United States, Canada and Japan in 2020 have increased by 30% in terms of value. Thus, availability at affordable prices is boosting the growth of cotton canvas market.

Growth Footwear Industry

Flexibility and durability of cotton canvas make it great material for footwear, classified as non-leather footwear. It is also long lasting and multipurpose. The non-leather footwears are suitable for all kinds of weather which is unlikely with leather footwears. Sneakers and canvas shoes are ideal example of this. According to Invest India, by 2030, footwear industry is expected to increase by 8 folds in India. It contributes 2% to India’s overall GDP. India is, also, 2^nd largest consumer of footwear products. Globally there is dominating trend of non-leather footwear consumption. Thus, due to surge in demand both domestically and internationally, there is huge opportunities for non-leather footwear industry.

Cotton Canvas Market Challenges

Inefficient recycling

Cotton is probably the most widely used natural fiber for clothes and other textiles in the world. According to Fashion Revolution, cotton accounts for roughly 26% of all fiber used in the fashion and textile industries. As a result, every year millions of tons of cotton end up in landfills as garbage, outdated stock, worn out apparel, and so on. Recycling would help in solving waste generated and, will also minimize the availability issue of land as more and more land is needed to fulfil the growing population’s requirement. But recycling cotton is a challenge. It needs to be broken down to a fine powder and reanimated as raw material. Unfortunately, this method is known for producing low-quality results. It's difficult to employ a considerable amount of recycled cotton in a single garment because it's often fragile, harsh, and not comfortable or durable enough for continuous usage. This usually necessitates mixing it with other types of fibers. Thus, inefficient recycling process is needed for the sustainable growth of cotton canvas market.

Global Cotton Canvas Industry Outlook

Technology launches, acquisitions, and R&D activities are key strategies adopted by players in the Carboxylic Acids Based Esters market. cotton canvas market top 10 companies include -

1. Dimension Polyant
2. Contender Sailcloth
3. Challenge Sailcloth
4. Doyle
5. Bainbridge International
6. British Millerain
7. IYU Sailcloth
8. Aztec Tents
9. Mazu Sailcloth
10. Mack Sails

Recent Developments

• In May 2021, Timberland, a US brand, launched a new cotton footwear of Haiti cotton. It includes women’s Atlanta Green EK+ Sneakers, men’s TrueCloud EK+ Sneakers and Caswell EK+ Bags. The EK+ stands for Earthkeepers Edition styles, representing Timberland’s eco-innovations.
• In October 2020, Union ministry of Textile of India launched its own Indian Cotton brand, Kasturi Cotton, in World Cotton Trade. It’s a first ever brand and logo for Indian origin brand.
• In October 2019, Organic Cotton Mart announced a launch of its organic cotton mesh & fabric tote bags made up of 100% certified organic cotton. These bags have mesh fabric on the top and muslin cotton fabric on the inside.

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