Global Sunflower Seeds Market - Forecast(2023 - 2028)

Global Sunflower Seeds Market Overview

The Global Sunflower Seeds Market size is estimated to reach $2,599 million by 2027. Furthermore, it is poised to grow at a CAGR of 3.5% over the forecast period of 2022-2027. Sunflower seeds are collected from the sunflower plant's blooming head. Sunflower seeds are white and have a sensitive touch, despite being enclosed in a black and white striped shell. Sunflower oil is a light-edible oil with a low trans-fat content that is also advantageous to inpiduals with cardiovascular illnesses. It is also used for everyday use in several places due to its numerous health benefits. Sunflower seeds are strong in omega-6 fatty acids and have a high nutritional value. Sunflower seeds are high in polyunsaturated fats and monounsaturated fats, which are both good for health. One of the most important oilseed crops is the sunflower. Sunflower seeds are used in the production of edible oils, which are used in a variety of food products. Sunflower seeds edible goods come in a variety of flavors, including pepper and salt, bacon ranch, dill pickle, toasted coconut kettle, cracked pepper kettle, sweet pickle kettle, and sweet-salty kettle roast flavor. These seeds are covered in barbeque, sour cream, or ranch and sold as such. Sunflower seeds come in a variety of sizes and can be found in many regions across the world. The global production of sunflowers climbed by 80% to 55 million tonnes in 2019 so, thus the demand for sunflower seeds surged and gives rise the market growth.

Growing consumption of ready-to-eat snacks as well as baked goods and increasing trend in adopting healthy edible oils are some of the factors driving the Sunflower Seeds Industry forward in the projected period of 2022-2027. 

Global Sunflower Seeds Market Report Coverage

The report: “Global Sunflower Seeds Market Forecast (2022-2027)", by Industry ARC covers an in-depth analysis of the following segments of the Global Sunflower Seeds Market.

By Type- Oilseed, and Non-Oilseed. 
By Application- Snacks, Bakery Products, Confectionery, and Others.
By Geography- North America (U.S., Canada, Mexico), Europe (Germany, United Kingdom (U.K.), France, Italy, Spain, Russia, and Rest of Europe), Asia Pacific (China, Japan India, South Korea, Australia, and New Zealand, and Rest of Asia Pacific), South America (Brazil, Argentina, Chile. Colombia and Rest of South America), and Rest of the World (the Middle East, and Africa).

Key Takeaways

• Geographically, in 2021, Europe held a dominant market share. It is owing to the increasing demand for healthy on-the-go foods that gives rise to the use of sunflower-based processed food. Europe is one of the world's leading sunflower seed producers. In Europe, the majority of sunflower seed production is designated for the manufacturing of sunflower oil. Sunflower seeds are used in a variety of items, including baked goods, nutritious snacks, and direct intake. Sunflower seed is the most important oilseed crop in Russia and Ukraine, and sunflower contributes more than 20% of the European Union's oilseed production. 
• Growing inclination towards healthy eating and rising trends of consuming sunflower-based processed food are some of the factors driving the Sunflower Seeds Market. However, unwanted weight gain among consumers growing owing to excessive use of sunflower seeds is one of the factors impeding the market growth.
• A detailed analysis of strengths, weaknesses, opportunities, and threats will be provided in the Sunflower Seeds Market Report. 

Global Sunflower Seeds Market- By Geography (%) for 2021

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Global Sunflower Seeds Market Segment Analysis- By Type

The sunflower seeds market based on type can be further segmented into Oilseed and Non-Oilseed. Oilseed held a dominant market share in the year 2021. Sunflower seeds of the oilseed type are the ones that are used to extract oil. The oil obtained from these seeds is edible and contains a lot of nutrients. This is a form of sunflower seed that contains more than half of its weight in oil. Protein and carbohydrates make up the rest of the meal. It's a key element in cooking oils, margarine, and a variety of other items like soaps and biodiesel fuels. When it comes to confectionery things like chocolates, this seed is also becoming more popular.

However, Non-Oilseed is estimated to be the fastest-growing, with a CAGR of 4.1% over the forecast period of 2022-2027. These are the seeds that aren't used in the oil extraction process. These Non-oilseeds contain a nutty flavor and are also known as black sunflower seeds. They can be eaten raw or roasted and seasoned with salt. These can be used to make salads, garnish a variety of foods, or simply consume plain. Owing to their nutty flavor, these seeds are also used in the confectionery sector and can be used as a flavoring component in chocolates. 

Global Sunflower Seeds Market Segment Analysis- By Application

The sunflower seeds market based on the application can be further segmented into Snacks, Bakery Products, Confectionery, and Others. Snacks held a dominant market share in the year 2021. Nowadays, consumers are looking for consuming healthy snacks that give rise to the demand for sunflower seed. Sunflower seeds are utilized in snack manufacturing. Roasted sunflower kernels have long been a popular snack in India, and this trend is projected to continue during the forecast period. Sunflower kernels that have been roasted are high in protein, fiber, and minerals including magnesium and potassium. Roasted sunflower kernels are used by consumers looking for healthy snacks as an alternative to potato chips or other unhealthy snack options owing to their nutritional profile.

However, Bakery is estimated to be the fastest-growing, with a CAGR of 4.7% over the forecast period of 2022-2027. Sunflower seeds are commonly used in baking items. They give bread, muffins, cookies, and other baked goods a nutty flavor and a crispy texture. Sunflower seeds can also be processed into flour, which can then be used in baking. Sunflower seed butter is frequently used as a substitute for peanut butter in recipes such as cookies and smoothies. 

Global Sunflower Seeds Market Segment Analysis- By Geography

The sunflower seeds market based on Geography can be further segmented into North America, Europe, Asia-Pacific, South America, and the Rest of the World. In 2021, Europe held a dominant market share of 50% as compared to its other counterparts. In 2020, Sunflowers are produced on 19.30 million hectares in Europe, according to the Food and Agricultural Organization, and are utilized for food, feed, fuel, and industrial reasons. Around 80% of the sunflower seed produced in the region is used for domestic consumption, with 90% of it being crushed and the rest being used for bird feed and confectionery production. Europe is one of the world's largest producers of sunflower seeds. The majority of sunflower seed production in Europe is devoted to the manufacture of sunflower oil.

Global Sunflower Seeds Market Drivers

Growing trends of consuming healthy products have readily aided the market growth.

The rising number of health-consciousness among people gives rise to the trend of consuming healthy items. Sunflower seeds come in a variety of flavors and are commonly eaten as a snack, sprinkled on foods, and added to baked goods. Recently, people are using sunflower oil for daily cooking purposes as it contains various nutritional benefits that help them to get healthier. Manufacturers are focusing on providing healthier product offerings in ready-to-eat processed food. Owing to hectic lifestyles people are consuming processed food in their day-to-day life and most consumers prefer healthy snacks so, manufacturers are increasing the use of sunflower seed oil in various processed foods. Owing to the availability of healthy snacks, the sales of processed food increased at a rate of 10% which in turn enhanced the market growth.

Increasing Inclination Of People Again Towards Farming And Crops Production During COVID-19 Boosted Market Growth. 

The coronavirus pandemic has produced a severe economic downturn and significant disruptions in food supply networks. Infections and quarantine restrictions have also hampered the usual flow of related services and goods. However, in recent months, numerous farmers have increased their concentration on crop production, mostly to earn living in one or the other way during the pandemic resulting in increased production of sunflower seeds. For Instance, Scott Thompson, a farmer from Wisconsin, revealed his desire to grow over 2 million sunflowers across 22 acres of land in over 15 fields in 2020. As a result of initiatives like this, sunflower seed market share penetration should improve in the coming years. So, the escalating sunflower seeds extraction for the production of oils help the manufacturer to regain their share in the sunflower seeds market. 

Global Sunflower Seeds Market Challenges

Growing Prevalence of unwanted weight gain owing to excessive use of sunflower seeds is one of the factors impeding market growth.

Excessive use of sunflower seeds in various products such as snacks, or bakery items surges the unwanted weight gain among consumers. As more than 60% of consumers consume ready-to-eat or processed food for daily purposes owing to the changing lifestyle pattern among people. So, the amount of sunflower seed-based oil is more in these processed foods which further soars the unwanted weight gain among consumers. In 2020, more than 50% of people were suffering from weight gain and it is also becoming a serious issue around the world. These factors are hampering the market growth of sunflower seeds.

Global Sunflower Seeds Industry Outlook

Product launches, mergers and acquisitions, joint ventures, and geographical expansions are key strategies adopted by players in the Global Sunflower Seeds Market. The top 10- Global Sunflower Seeds Market companies are-

1. Syngenta AG, 
2. KWS SAAT SE, 
3. Advanta Seeds, 
4. Groupe Limagrain, 
5. Nuziveedu Seeds,
6. Pannar Seeds, 
7. DuPont, 
8. BASF, 
9. Martin U.S. Enterprises,
10. Mahyco Seeds Company Ltd.

Recent Developments

• In August 2020, Syngenta acquired Senako which is a leading seeds company. This acquisition helped in increasing the growth of Syngenta seeds such as sunflower, wheat, maize and thus accelerating the sales in various regions.
• In April 2019, KWS SAAT SE acquired Pop Vriend Seeds. This acquisition helped in increasing the portfolio of other vegetable seeds and thus strengthened the demand for sunflower seeds.
• In July 2019, BASF entered a distribution agreement with Euralis Semences in order to launch a new portfolio of hybrid sunflower seeds across the European continent. Owing to its abundant health benefits, it played a big role in the modern diet and thus escalated market growth.

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