Rubber-based Pressure Sensitive Adhesive Market - Forecast(2023 - 2028)

Report Code: CMR 73109 Report Format: PDF + Excel

Rubber-based Pressure Sensitive Adhesive Market Overview

Rubber-based pressure sensitive adhesives market size is forecast to reach $3.1 billion by 2026, after growing at a CAGR of 4.7% during 2021-2026. Rubber is the most cost-effective pressure sensitive adhesive and offers quick stick capability. The synthetic rubber based PSA is unique owing to its flexible property, the impact it takes, and resistance to the chemical. The need for cost-effective and flexible medical tools and product innovation is driving the rubber based pressure sensitive adhesives market.

The automotive and construction industry sector uses rubber based pressure sensitive adhesives in large quantities as it has many beneficial properties is another key driver driving the market growth. Availability of other types of pressure sensitive adhesives such as vinyl acetates, organic rubber, ethylene vinyl acetate, polyurethane, and others may also pose a significant challenge for the rubber-based pressure sensitive adhesive industry during the forecast period.

Rubber-based Pressure Sensitive Adhesive Market COVID-19 Impact

The outbreak of COVID-19 had a huge impact on the automotive industry. Automotive production was disruptively and halted as the demand gradually shrank, contributing to a major loss in the automotive. For instance, according to the European Association of Automobile Manufacturers, demand for new commercial vehicles across the EU remained low in June 2020 (-20.3%), although the rate of decline slowed compared to April and May. 

Double-digit percentage decreases were recorded last month by three of the four largest markets in the region: Germany (-30.5 percent), Spain (-24.2 percent), and Italy (-12.8 percent), while France recorded a modest increase (+2.2 percent). With the decrease in automotive production, the demand for rubber-based pressure sensitive adhesive significantly decreased, which had a huge major impact on the rubber-based pressure sensitive adhesive market.

Report Coverage

The report: “Rubber-based Pressure Sensitive Adhesive Market – Forecast (2021-2026)”, by IndustryARC, covers an in-depth analysis of the following segments of the rubber-based pressure sensitive adhesive Industry.
By Type: Natural Rubber Based Pressure Sensitive Adhesives, and Synthetic Rubber Based Pressure Sensitive Adhesives.
By Technology: Water-Based, Solvent-Based, Hot-Melt, and Radiation Cured.
By Application: Tapes, Labels, Graphics, and Others.
By End-Use Industry: Automotive (Passenger Cars, Light Commercial Vehicles (LCV), and Heavy Commercial Vehicles (HCV)), Building & Construction (Residential, Commercial, Industrial, and Infrastructural), Electrical & Electronics, Medical & Healthcare (Wound Dressings, Bandages, Medical Tapes, and Others), and Paper, Board, and Packaging, and Others.
By Geography: North America (U.S., Canada, and Mexico), Europe (U.K, Germany, France, Italy, Netherlands, Spain, Russia, Belgium, and Rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia and New Zealand, Indonesia, Taiwan, Malaysia, and Rest of APAC), South America (Brazil, Argentina, Colombia, Chile, and Rest of South America), Rest of the World (Middle East, and Africa).

Key Takeaways

  • Asia-Pacific dominates the rubber-based pressure sensitive adhesive market. The rising demand for rubber-based pressure sensitive adhesive can be attributed to the flourishing automotive, construction, and medical sector in the region.
  • Availability of other types of pressure sensitive adhesives such as vinyl acetates, organic rubber, ethylene vinyl acetate, polyurethane, and more may restrain the market growth during the forecast period.
  • In the medical sector, rubber based PSA is extensively used as a Skin adhesive in terms of medical tapes to cover wounds, dressings, or wearable sensors, positively impacting the market growth.

Figure: Asia-Pacific Rubber-based Pressure Sensitive Adhesive Market Revenue, 2020-2026 (US$ Billion)

Rubber-based Pressure Sensitive Adhesive Market
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Rubber-based Pressure Sensitive Adhesive Market Segment Analysis - By Type

The natural rubber based pressure sensitive adhesives segment held the largest share of more than 55% in the rubber-based pressure sensitive adhesive market in 2020. Natural rubber-based pressure-sensitive adhesives contain natural rubber (NR) and a tackifying resin. Their advantages include good initial adhesion properties and high peel strength, temporary or permanent fastening for a range of substrates, high green strength for fastening that starts with the first contact, and lower costs, including support for inexpensive backing tapes.

Natural rubber PSAs are typically used for indoor applications with lower surface energy substrates owing to these properties. They’re also suitable for applications where the adhesive is subjected to low shear stress. Thus, these extensive properties associated with natural rubber based pressure sensitive adhesives are the major factor driving its demand.

Rubber-based Pressure Sensitive Adhesive Market Segment Analysis - By Technology

The water-based segment held the largest share of more than 45% in the rubber-based pressure sensitive adhesive market in 2020 up to 3.5% during 2021-2026. It's attributed to their exceptional properties including cohesive strength, wide-range peel, exceptional clarity in dry films, excellent leveling and flow, and low-temperature adhesion. Removable protective films, paper labels and film, and over laminate films all use water-based rubber-sensitive adhesives.

Major European and American countries have abandoned solvent-based adhesives in favor of water-based adhesives, boosting the demand for water-based rubber pressure sensitive adhesives in the years ahead.

Rubber-based Pressure Sensitive Adhesive Market Segment Analysis - By Application

The tape segment held the largest share of more than 40% in the rubber-based pressure sensitive adhesive market in 2020. Pressure Sensitive Adhesive Tape (also referred to as PSA, self-adhesive, or self-stick adhesive) is a thin, flexible adhesive tape with a single or double-sided coating. These tapes minimize manufacturing time, remove the need for a surface refinishing, and provide uniform thickness and gap filling properties, as well as vibration dampening and noise reduction.

PSA tapes are used in a wide range of applications, with new ones being found on a nearly daily basis. Because of advancements in adhesive technology, ease of use, and low cost compared to conventional fastening systems, PSA tape will continue to increase in popularity as a fastening and joining solution.

Rubber-based Pressure Sensitive Adhesive Market Segment Analysis - By End-Use Industry

The automotive segment held the largest share in the rubber-based pressure sensitive adhesive market in 2020 and is growing at a CAGR of 6.3% during 2021-2026, owing to the increasing demand for rubber-based pressure sensitive adhesive in the automotive sectors. The rubber-based pressure sensitive adhesive is used in automotive applications where strength, heat, or moisture resistance is required (close-up application of heated mirror).

They provide aggressive and instantaneous tack at short contact times, adhere well to various substrates, are of low cost, and are generally considered of low toxicity, owing to which these are extensively utilized in the automotive industry. The rubber-based pressure sensitive adhesive tapes are used on the vehicle body, under the bonnet, and exterior & interior trim of the vehicle. In the coming years, increasing the use of tapes and labels in lightweight vehicle production and lowering fuel consumption would boost product demand.

Rubber-based Pressure Sensitive Adhesive Market Segment Analysis - By Geography

Asia-Pacific region held the largest share in the rubber-based pressure sensitive adhesive market in 2020 up to 45%, owing to the escalating demand for rubber-based pressure sensitive adhesives from the automotive industries in Asia-Pacific countries. The automotive industry in Asia-Pacific is growing at the fastest rate, with China, Japan, and India leading the way. The rising demand for rubber-based pressure sensitive adhesive market from the automotive industries due to its low cost would propel the industry further.

Governments are launching initiatives to support the growth of the automotive industry. For instance, the Indian government launched Automotive Mission Plan 2016-26 (AMP 2026) to boost the automotive industry in the country. China is the world's largest vehicle market, according to the International Trade Administration (ITA), and the Chinese government expects car production to surpass 35 million by 2025.

With the increasing automotive industry in Asia-Pacific, the demand for rubber-based pressure sensitive adhesive is also increasing. And with the increasing demand for rubber-based pressure sensitive adhesive from these automotive industries, the demand for rubber-based pressure sensitive adhesive is also substantially rising in Asia-Pacific during the forecast period.

Rubber-based Pressure Sensitive Adhesive Market - Drivers

Increasing Building and Construction Activities

Rubber-based pressure sensitive adhesives are used to manufacture construction tapes. And these construction tapes are then extensively utilized in the building and construction industry for bonding & mounting decorative trims on furniture, bonding components within elevators and escalators, bonding decorative trims and profile extruders, bonding decorative wall coverings, and attractive facades, and more.

According to Statistics Poland, developers completed 64.8% of the total number of dwellings, i.e. by 1.6 percentage points more than in the previous year (2019) in the period of January-November 2020. Total residential constructions rose from 28,393 units in 2018 to 33,232 units in 2019 in Denmark, according to official Danish statistics. Singapore’s construction demand is expected to range between S$27 billion and S$34 billion per year for 2021 and 2022, and between S$28 billion and S$35 billion per year for 2023 and 2024, according to the Building and Construction Authority (BCA) of Singapore. Thus, increasing building and construction will require more construction tapes, which will act as a driver for the rubber-based pressure sensitive adhesives market during the forecast period.

Flourishing Medical Industry

In the medical industry, rubber-based pressure sensitive adhesives are used in applications such as wound dressings, bandages, medical tapes, surgical drapes, and more. The increasing incidence of accidents such as road accidents, burns, and trauma events across the globe is anticipated to drive the market. For instance, as per the WHO (2018), around 1,000,000 people are severely or moderately burnt in India per year.

In addition, as per the National Center for Biotechnology Information (NCBI), in 2017, countries such as Bulgaria, Finland, the Netherlands, China, Australia, and the U.K. reported a rise in the incidence of burn wounds. Furthermore, as per the American Association for the Surgery of Trauma (AAST), in 2017, around 1.2 million people died globally, accounting for deaths of around 3,242 people per day in road accidents every year. Wound care and dressing products are, thus, increasingly being used in the medical industry, which is further driving the growth of the rubber-based pressure sensitive adhesive market.

Rubber-based Pressure Sensitive Adhesive Market Challenges

Volatility in Crude Oil Prices

The petrochemical feedstock is used to make synthetic rubber. Crude oil is the primary raw material used to make various forms of synthetic rubber. So, the price fluctuation of crude oils also hinders the price of synthetic rubber raw materials. According to BP Statistical Review of World Energy, in the recent year there has been a fluctuation in the price of crude oil, for instance, the crude oil price decreased from $98.95/bbl in 2014 to $52.39/bbl in 2015 and increased from $43.73/bbl in 2016 to $71.31/bbl in 2018 and then decreased to $64.21/bbl in 2019. And because of this uncertainty in crude oil prices, the price of synthetic rubber's raw materials also increases. Thus, the volatility in crude oil prices is expected to be a significant challenge for the rubber-based pressure sensitive adhesive market manufacturers.

Rubber-based Pressure Sensitive Adhesive Market Landscape

Technology launches, acquisitions, and R&D activities are key strategies adopted by players in the rubber-based pressure sensitive adhesive market. Major players in the rubber-based pressure sensitive adhesive market are 3M, American Biltrite Inc., Arkema Group, Ashland, Avery Dennison Corporation, Dow Dupont, Drytac Corporation, H.B. Fuller, Helmitin Adhesive, and Henkel Ag Co. Kgaa.

Acquisitions/Technology Launches

  • In October 2019, Avery Dennison Performance Tapes introduced an ore series portfolio that specifies a full detailed extent of adhesive technologies, from general-purpose rubber to silicone adhesives.

Relevant Reports

Report Code: CMR 0147

Report Code: CMR 67270

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1. Rubber-based Pressure Sensitive Adhesive Market- Market Overview
    1.1 Definitions and Scope
2. Rubber-based Pressure Sensitive Adhesive Market - Executive Summary
    2.1 Key Trends by Type
    2.2 Key Trends by Technology
    2.3 Key Trends by Application
    2.4 Key Trends by End-Use Industry
    2.5 Key Trends by Geography
3. Rubber-based Pressure Sensitive Adhesive Market – Comparative analysis
    3.1 Market Share Analysis- Major Companies
    3.2 Product Benchmarking- Major Companies
    3.3 Top 5 Financials Analysis
    3.4 Patent Analysis- Major Companies
    3.5 Pricing Analysis (ASPs will be provided)
4. Rubber-based Pressure Sensitive Adhesive Market - Startup companies Scenario Premium Premium
    4.1 Major startup company analysis:
        4.1.1 Investment
        4.1.2 Revenue
        4.1.3 Product portfolio
        4.1.4 Venture Capital and Funding Scenario
5. Rubber-based Pressure Sensitive Adhesive Market – Industry Market Entry Scenario Premium Premium
    5.1 Regulatory Framework Overview
    5.2 New Business and Ease of Doing Business Index
    5.3 Successful Venture Profiles
    5.4 Customer Analysis – Major companies
6. Rubber-based Pressure Sensitive Adhesive Market - Market Forces
    6.1 Market Drivers
    6.2 Market Constraints
    6.3 Porters Five Force Model
        6.3.1 Bargaining Power of Suppliers
        6.3.2 Bargaining Powers of Buyers
        6.3.3 Threat of New Entrants
        6.3.4 Competitive Rivalry
        6.3.5 Threat of Substitutes
7. Rubber-based Pressure Sensitive Adhesive Market – Strategic Analysis
    7.1 Value Chain Analysis
    7.2 Opportunity Analysis
    7.3 Product/Market Life Cycle
    7.4 Distributor Analysis – Major Companies
8. Rubber-based Pressure Sensitive Adhesive Market – By Type (Market Size -$Million/Billion)
    8.1 Natural Rubber Based Pressure Sensitive Adhesives
    8.2 Synthetic Rubber Based Pressure Sensitive Adhesives
9. Rubber-based Pressure Sensitive Adhesive Market – By Technology (Market Size -$Million/Billion)
    9.1 Water-Based
    9.2 Solvent-Based
    9.3 Hot-Melt
    9.4 Radiation-Cured
10. Rubber-based Pressure Sensitive Adhesive Market – By Application (Market Size -$Million/Billion)
    10.1 Tapes
    10.2 Labels
    10.3 Graphics
    10.4 Others
11. Rubber-based Pressure Sensitive Adhesive Market – By End-Use Industry (Market Size -$Million/Billion)
    11.1 Automotive
        11.1.1 Passenger Cars
        11.1.2 Light Commercial Vehicles (LCV)
        11.1.3 Heavy Commercial Vehicles (HCV)
    11.2 Building & Construction
        11.2.1 Residential
        11.2.2 Commercial
        11.2.3 Industrial
        11.2.4 Infrastructural
    11.3 Electrical & Electronics
    11.4 Medical & Healthcare
        11.4.1 Wound Dressings
        11.4.2 Bandages
        11.4.3 Medical Tapes
        11.4.4 Others
    11.5 Paper, Board, and Packaging
    11.6 Others
12. Rubber-based Pressure Sensitive Adhesive Market - By Geography (Market Size -$Million/Billion)
    12.1 North America
        12.1.1 U.S
        12.1.2 Canada
        12.1.3 Mexico
    12.2 Europe
        12.2.1 UK
        12.2.2 Germany
        12.2.3 France
        12.2.4 Italy
        12.2.5 Netherlands
        12.2.6 Spain
        12.2.7 Russia
        12.2.8 Belgium
        12.2.9 Rest of Europe
    12.3 Asia-Pacific
        12.3.1 China
        12.3.2 Japan
        12.3.3 India
        12.3.4 South Korea
        12.3.5 Australia and New Zealand
        12.3.6 Indonesia
        12.3.7 Taiwan
        12.3.8 Malaysia
        12.3.9 Rest of APAC
    12.4 South America
        12.4.1 Brazil
        12.4.2 Argentina
        12.4.3 Colombia
        12.4.4 Chile
        12.4.5 Rest of South America
    12.5 Rest of the World
        12.5.1 Middle East
            12.5.1.1 Saudi Arabia
            12.5.1.2 U.A.E
            12.5.1.3 Israel
            12.5.1.4 Rest of the Middle East
        12.5.2 Africa
            12.5.2.1 South Africa
            12.5.2.2 Nigeria
            12.5.2.3 Rest of Africa
13. Rubber-based Pressure Sensitive Adhesive Market – Entropy
    13.1 New Product Launches
    13.2 M&As, Collaborations, JVs and Partnerships
14. Rubber-based Pressure Sensitive Adhesive Market – Market Share Analysis Premium
    14.1 Market Share at Global Level - Major companies
    14.2 Market Share by Key Region - Major companies
    14.3 Market Share by Key Country - Major companies
    14.4 Market Share by Key Application - Major companies
    14.5 Market Share by Key Product Type/Product category - Major companies
15. Rubber-based Pressure Sensitive Adhesive Market – Key Company List by Country Premium Premium
16. Rubber-based Pressure Sensitive Adhesive Market Company Analysis - Business Overview, Product Portfolio, Financials, and Developments
    16.1 Company 1
    16.2 Company 2
    16.3 Company 3
    16.4 Company 4
    16.5 Company 5
    16.6 Company 6
    16.7 Company 7
    16.8 Company 8
    16.9 Company 9
    16.10 Company 10 and more
"*Financials would be provided on a best efforts basis for private companies"